Nippies


Team ↓ 
Graphic Designers: Zach Frazier, Catherine (Cat) Mitchell
Senior Art Director: Rory Bruggeman
Copywriters: David (Dave) Bourla, Lauren Rogers
I worked with a branding team to do an identity refresh for the #1 selling nipple cover brand. The aim was to leave the special events scene and empower women through everyday wear. 




We refreshed brand’s entire look and feel making it feel relatable, professional and current. We paid special attention to making sure the brand was inclusive and accessable.




We designed the brand to be especially simple so that any future designers touching the brand could easily make additional brand assets.

Some examples of this include: One weight of one typeface used for text everywhere, two enterchangable colors with a third pop color, and minimal supporting graphic elements.